Maybelline Super Stay 24H Lip Colour 310 Optic Ruby Meet the wonder that stretches the limits of long-lasting lip color. Our Liquid formula lasts for 24 hours and features an ultra-conditioning balm to keep lips moisturized through the day. The exclusive microfiber technology in super stay 24 Liquid Lipstick ensures color won’t cake, flake, or dry. Features the highly-pigmented color of a lipstick, yet glides like a gloss, and moisturizes Like A lip balm.